The Business Development Diploma is designed to drive business growth and profitability by enabling professionals to identify and develop new market opportunities, build strong customer relationships, and enhance marketing and sales skills through effective commercial strategies.
Business Development Diploma Structure:
- Overview and Best Practices
- Scope of Business Development
- Organizational Structure – The Corporate Framework
- Understanding Your Position and Desired Change
- Sales and Buying Ladder Model
- Customer Segmentation: Building the Ideal Customer Profile
- Customer Classification: A, B, C, D
- Customer Lifetime Value
- Customer-Centric Code of Conduct (DART Model)
- Pareto Rule 80/20: Prioritizing Key Clients
- Time Budgeting for Tasks
- Time Billing: How to Bill Your Hours (Analysis)
- Business Planning Process
- Using the STAR Business Planning Process
- Market Research: 5 Customers, 5 Suppliers – What Frustrates Them and What Do They Really Want?
- Online Marketing: SEO, SMM, PPC
- Strategic Analysis
- Goals and Objectives
- Activities and Reality Check
- How to Effectively Develop an Account Development Plan
- Building Client Chemistry Using F.O.R.M
- Sales Process Review
- Unique Selling Points (USP)
- Competitor Sales Analysis Model
- Sales Scripts
- Value-Added Selling Process
- Sales: Closing Techniques
- Your Best Friend: The Telephone
- Designing and Implementing Key Performance Indicators (KPIs)
- Creating a Balanced Scorecard (Business Performance Audit)
- Core Skills for Business Development Executives
- Commercial Awareness
- Value Stream Mapping
Objectives of the Business Development Diploma
The Business Development Diploma focuses on helping organizations achieve their goals by increasing profitability, developing better products and services, and building strong client relationships. It equips participants with essential marketing, finance, and sales skills, while fostering effective strategies for business growth. Key objectives include:
- Driving company profitability through innovative business strategies
- Developing products and services to enhance performance and competitiveness
- Building and maintaining strong customer relationships
- Creating effective marketing, financing, and sales strategies
- Identifying and exploiting new market opportunities
- Enhancing leadership and negotiation skills to secure successful deals
- Supporting entrepreneurs and businesses of all sizes in transforming ideas into successful projects
- Establishing comprehensive business development plans
- Understanding financial metrics critical for business growth
Enrollment Information
The Business Development Diploma, delivered by Cure Training Center and accredited by the Technical and Vocational Training Corporation (TVTC), is your gateway to transforming ideas into successful business ventures.
📍 Location: Office 8, 3773 King Fahd Road, Dammam, Saudi Arabia
📞 Phone: (+966581031105)
📧 Email: Contact@Curetraining.com
Cure Training Center is the ideal choice to strengthen your professional profile and build a compelling CV.
